March Madness meant something new to us, CurlyTop Baker was invited to be a part of the Celebrity Connected Luxury Gifting Suite honoring the Academy Awards. You guys, this is the OSCARS we’re talking about! The Freakin’ RED CARPET! Ahhhhhhhhhhhhhhh! If movies are your thing, this is the motherload of all red carpets. And not only that, our cookies were also featured at the Four Seasons Red Carpet event with eTalk. Yeah, we were a little beside ourselves and our team baked over 2,500 cookies for this event. We are still reeling from the experience of it all, so please understand why we’ve been sitting on to share it with you for a few weeks now.
What an honor and privilege it was to showcase our cookies at such a high-profile event. And what an opportunity to share our story and message of awareness for the homeless population and the impact our cookies are making for them. As you know, we’ve always been about #MoreThanJustACookie and giving back to the community.
Some of the celebs we met were moved to tears hearing the heart behind our business and being able to humanize the people we’ve impacted not only in Las Vegas, but also within the Los Angeles area. Behind the glamorous red curtain of Hollywood is a huge homelessness crisis. There were literally precious souls camped out on the sidewalk right across the street from our red carpet event taking place on a cold, rainy day. The irony of that imagery burned into our hearts and drove our passion to shine even higher to promote our cause.
The highlight of the night was definitely the opportunity to meet a slew of friendly faces and make many cherished connections. Our cookies were met with rave reviews and we were able to gain greater exposure (see Corey Taylor Talks post). We believe more than ever that the possibilities are endless. What an honor indeed!
Follow us on Instagram and check out our featured stories highlight reel of this star-studded night for more great pics. And thanks to Stacy Soleil and Louise Sattler for the Instagram shoutout. We are so happy you enjoyed our cookies with that champagne, girl! #hearteyes